Measuring Your Content


Why is this Series Important?

To understand the basics of how to measure your content
To learn the different factors and metrics for goals strategizing

Made just for:

Digital Marketers and Digital Performance Marketers
People who want to better their digital marketing journeys

Browse lessons:

Identifying and Setting Goals for Your Content or Campaign
How do you set a realistic content goal for your digital marketing campaigns? Right here, we will tell you the 3 important factors that you need to set a target for your content.
Identifying the Metrics to Track for Your Campaigns
How to know which metrics are important and meaningful for your brand? Tap in and we will let you know which are the metrics for you and why they are important.

Your instructors:

Ryan Ng

Co-Founder of DriveFunnels

Ryan Ng is driven by a strong passion to excel in the fast-paced digital industry. He has worked alongside brands from the telco, F&B, FMCG, healthcare, education, hospitality, and retail industries. He is actively involved in the consultation and development of the digital ecosystem and the social media advertising process. Currently he supports digital agencies to help plan and execute successful digital acquisition campaigns for clients across the region.


Samuel Soong
Samuel Soong
Samuel Soong
Samuel Soong
Samuel Soong
Samuel Soong
Brian Siew

Frequently asked questions

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