The Future of F&B Marketing

4 CHAPTERS

Why is this Series Important?

To understand the evolution of F&B Marketing
To foresee where F&B Marketing will be heading in the near future

Made just for:

Entrepreneurs and Business Owners in the F&B Industry
Digital Marketers in the F&B Industry

Browse lessons:

Evolution of F&B Marketing
How much has the F&B marketing scene changed over the years? How has the emergence of digital platforms affected the landscape of F&B marketing? Tap in to learn all about it!
Prediction for F&B Marketing (Part 1)
It is time to better the content on your platforms! Are photos still relevant in this day and age? Let's take a look at how we should progress and produce quality content.
Prediction for F&B Marketing (Part 2)
Collaboration is indeed key! It is time to work together and do things differently. Let's all take a step towards combining strengths and helping each other grow.
Prediction for F&B Marketing (Part 3)
Re-targeting specific audiences are crucial for the success of your marketing campaign. But the question is, how do you do it? Grab a pen and notebook and let us guide you through the steps.

Your instructors:

Chin Ren Yi

Co-founder of MyBurgerLab

Chin Ren Yi is the co-founder of myBurgerLab. The founding story of MyBurgerLab was inspired by In-N-Out Burger in the United States, known for their tasty burgers and great services. Fast-forward to the current time, after overcoming multiple challenges and setbacks, myBurgerlab is amongst the most successful F&B company in Malaysia and many Malaysians’ go-to place for awesome burgers and memorable experiences.

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We have a variety of industry practitioners available on the app, all the way from F&B owners, UI/UX designers to digital consultants. Some known names are individuals like Freda Liu, Chin Renyi from myBurgerlab, CK Chang from OXWHITE, Kim May Chee from COCOdry and more!

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