Tips on Creating Quality Content

5 CHAPTERS

Why is this Series Important?

To understand the basics of content marketing.
To kickstart your journey in content creation and marketing.
To be equipped with the basic know-hows in content creation.

Made just for:

Digital Marketers and Beginners in Content Marketing
People who want to dabble into Content Creation and Marketing
People who are just starting out in their digital marketing journeys

Browse lessons:

Introduction
Creating quality content consistently is a struggle for all of us. So, tap in, as we are going to dive deep into the guides and tips in creating quality content.
Tip 1
Why are you creating content? Why a video? Why an article? These are the questions that we have to ask ourselves before getting into content planning and creating. Let's take a look at how we can figure out what type of content is suitable for your brand.
Tip 2
Strategising and planning is key to have consistent content. Let's take a look and see what the necessary steps are in planning your content schedule.
Tip 3
Social media is only one of the few platforms used to distribute content. There are many other outlets to distribute your content out there. Tap in to find out more!
Tip 4
Content curation versus content creation? Content curation is extremely beneficial for brands to add variety to our content bank. Here are some tips on how to get started and why we should all start curating content!

Your instructors:

Celine Ting

Managing Director of OpenAcademy

Celine currently heads OpenAcademy, with the goal to build a real and unbiased learning experience for students, SMEs and entrepreneurs. Apart from leading several digital projects across various industries, she has spoken at various digital-related events and is also a panel consultant on BFM Radio as a representative of OpenMinds™ and OpenAcademy.

Similar

CareerEntrepreneurshipInnovation
Harith Ridzuan
CareerCreativeEntrepreneurship
Annice Lyn
CommunicationEntrepreneurshipLeadership
Bikesh Lakhmichand
EntrepreneurshipLeadershipTechnology
Daniel Cerventus
Digital MarketingE-commerceEntrepreneurship
Sasha Tan
Digital MarketingE-commerceEntrepreneurship
Sasha Tan
Digital MarketingE-commerceEntrepreneurship
Sasha Tan

Frequently asked questions

Answer this honestly – do you really want to watch a video longer than 5 minutes? Although the content is short, we promise that the content is still structured in a way that provides complete and continuous learning. It’s just that each video that you watch includes one impactful point and takeaway, and we think that sounds like a better deal!

OpenAcademy is a platform that enables communities to be able to learn directly from industry practitioners. Our goal is to provide a no-nonsense platform in sharing real, unbiased, non-theory driven content and programmes designed for students, startups, business owners, teams and more!

The OpenAcademy app is suitable for entrepreneurs, business owners, working professionals and even students that are looking to upskill and discover.

We only deliver what is tested and working for us. Our programmes are built on real experiences and insights by practitioners. You will learn from people who are currently working within the industry as strategists, consultants, notable keynote speakers, hands-on practitioners and more!

We have a variety of industry practitioners available on the app, all the way from F&B owners, UI/UX designers to digital consultants. Some known names are individuals like Freda Liu, Chin Renyi from myBurgerlab, CK Chang from OXWHITE, Kim May Chee from COCOdry and more!

We have more than 30 categories for you to choose from. The topics covers everything you need as an individual looking to get up to date with trends,  discover something new, what it takes to run a business or upskill in your current position ranging from Digital Marketing, Leadership, Cybersecurity to Mental Health at the workplace.

The subscription plan includes unlimited access to all OpenAcademy Originals content – including videos, articles, infographics that are updated regularly on a weekly and monthly basis with additional credits to learn further from the experts. 

Yes we do! We have a free 1 month trial period when you subscribe to our Yearly plan.

Yes, you’re more than welcome to be part of our growing pool of experts! Register your interest here. 

Share this series with you friends